Jamie Delaney

Camouflage Sights, Research

Research
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01 These four book were part of my research stage of the project. To determine a visual style that would appeal most to people in the demographic I wanted to attract. To answer this question I conducted a second experiment. This entailed taking one site as my model and making four books all containing the same narrative but each dealing with a different aspect of design.

1. Typographic
2. Photographic
3. Illustrative
4. Diagrammatical

After this I asked people to give their comments on the varying styles and to explain which was there favourite and why. This was not conclusive but most thought the photograph option was the most appropriate. This gave the best overall indication of what to expect from the site. It was the general consensus that a mixture of the typographic and photographic would be most appropriate. It was felt the clean Typographic style offered a truthful quality, a good contrast too much of the existing literature concerning these sites.